Which macros are available on the platform?

EZmob uses several macros in order to help you pass data back to your servers. 

You can find the available macros to use and example of how to use them under the tracking page on your account.


Here is a list of available macros:

Token Parameter Description
Publisher {pubid} Internal publisher ID
ClickID {clickid} Conversion tracking Token
Country {country} Country
Carrier {carrier} Carrier
IP {ip} User's IP address
Domain {domain} Domain of publisher's app or site
Bundle ID {bundle} Bundle or package name
UserAgent {ua} User Agent
IDFA/GAID {idfa} iOS Device ID
GAID {gaid} Google Advrtising ID
Exchange {exchange} Exchange name


For any further assistance, please contact us through the chat on your account.


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